TheBlog
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Web
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UX
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Digital
Thoughts and insights
A space for sharing ideas, observations, and lessons from ongoing projects. If you’re interested in how design decisions get made, you’re in the right place.

Designing for Scroll — How Scroll-Driven Animation Changes the Way People Read
Scrolling is the most natural thing a person does on the web. They’ve been doing it since the mid-nineties. And for most of that time,

Choosing the Right Text Animation for Your Brand — A Breakdown of Effects
Text animation is one of those design decisions that looks simple from the outside and gets complicated fast. Pick the wrong one and your site

Building a Better 3D Web: The Journey of Creating a Practical Camera Configuration Tool
By Marty Norman | Lead Creative at Byte Bee The Problem Every Three.js Developer Faces If you’ve ever worked with Three.js for web projects, you

Building Immersive Web Experiences with Three.js and Blender
The modern web is no longer limited to flat interfaces and static pages. With advances in browser performance and graphics APIs, interactive 3D experiences have